Blogs
Here’s what to expect in each category below. Strategy provides practical guidance and frameworks to help businesses approach marketing more effectively. Digital Buzz unpacks the latest news, tools, and insights shaping how companies connect with their customers online. Broadcasters feature faith-driven content created for those serving in the Christian radio industry who want to strengthen their mission and connection with their listeners. Be sure to sign up for our "Buzz List" to stay up-to-date..
Explore insights and strategies designed to help small businesses grow with clarity and confidence. From marketing roadmaps and brand storytelling to the latest trends shaping digital behavior, these articles will help you make smarter decisions, connect with your audience, and build a marketing plan that actually works.
5 Tips to Overcome Social Media Burnout
If you didn’t read our article about 5 signs that you might be burnt out on Social Media, we highly recommend you go read that one first before you read this one From our previous article we determined that Social Media Burnout is a real problem that a lot of people are facing that they…
5 Signs You Might Be Burnt Out On Social Media
Are you burnt out on Social Media? If you really took the time to think this through, what would your answer be? In this article, we are going to discuss some of the symptoms of Social Media burn out that you may not even realized were part of it. What is Social Media burnout? The…
How AI, Chatbots, and Branding Strategies Shape Today’s Digital Landscape
In the ever-evolving world of digital media and AI, it’s crucial to stay updated on emerging trends and their impact on our lives and businesses. In a recent episode of the Mindful Bytes podcast, we discussed some of the most pressing topics in the tech and digital landscape. From the nuances of AI regulation and…
Meta Connect 2024: Why You Should Pay Attention to Meta AI Now
As someone who’s been working with AI since August 2021, I haven’t been very impressed with Meta AI so far. However, at this year’s Meta Connect Mark Zuckerberg flexed his Meta AI muscles and it got my attention! He shared some cool new innovations in AI, mixed reality, and the Metaverse. In this article, I’ll…
Is It Good or Bad to Add Your Logo to Social Media Posts?
Have you ever been told that adding a logo to your social media graphics is okay? While some believe a logo can hurt your reach by making the post feel promotional, others say it reinforces brand recognition. In this blog I’m going to share my experience over the past years, some ways to incorporate your…
Digital Buzz: August 2024 Insights & Thoughts
As August comes to an end, I wanted to take a moment to share some of the key insights and discussions we’ve been talking about at KillerB. We’ve covered a lot! From the ongoing debate between personal and business branding to the ethics of AI. In this month’s Digital Buzz we’ll look at some of…
3 Reasons to Use Manychat
At KillerB Digital, we coach all of our clients to post on Social Media in a way that draws consistent engagement and builds a community. We can’t stress enough the importance of being social on Social Media. We have some clients that have blown this task out of the water and have created a community…
Understanding Facebook and Instagram’s Views Metric Changes
In this blog, let’s talk about Facebook and Instagram’s recent “views” metric change. If you’re like me, you probably keep a close eye on those numbers. It’s a good way to see how our content is doing…or is it? Let’s press pause and really think about what this metric means. What Is The “Views” Metric…
AI Call Recorder Gadget, Social Media Shifts, AI Ethics, Digital Detox & Google’s Legal Battle
Wouldn’t it be great if your phone calls could take notes for you using AI? Do you really know how many people are watching your videos? Have you ever stopped to think about the ethical side of AI? When was the last time you truly disconnected from technology? Why is Snapchat still flying under the…
AI Business Solutions & Concerns, Hidden Apple Code & Social Media During an Election Year
Could AI be the solution to business challenges, or is it something we should approach with caution? Have you ever wondered if those phantom vibrations from your phone are more than just your imagination? Is social media during an election year pushing you to the edge? And what do these trends mean for our daily…
Where clarity meets action, these posts break down proven marketing frameworks, roadmaps, and real-world applications that help you build momentum with purpose. If you’re ready to stop guessing and start growing, this is where we map the way forward together.
What Makes Livestreams Different From Pre-Recorded Video?
Going live…some people love to, and others despise pressing that “go live” button. I get it, and it’s important to recognize that live videos are a different experience compared to polished, edited videos. They’re happening in the moment, with no retakes and no rewind button. Viewers can pop in late, leave early, or join halfway…
What Is Instagram SEO & Why Does It Matter for Small Businesses?
Back in May, we shared insights straight from Adam Mosseri, Head of Instagram, in our blog Killer Snapshot: How to Grow on Instagram in 2025. That post focused on Instagram’s big priorities for creators this year: original content, small account growth, and smarter recommendations. In this article we’ll expand on that conversation, zooming in on…
Killer Snapshot: How to Grow on Instagram in 2025 (Straight from the Top)
Insights from Adam Mosseri, Head of InstagramAs shared in a candid interview with Brock Johnson on Build Your Tribe If you’ve ever felt stuck trying to grow on Instagram… you’re not alone. Adam Mosseri just pulled back the curtain on what’s actually working—and what’s coming next. Here’s our “killer snapshot” of the biggest takeaways from…
3 Things To Do Today With Your Social Media Accounts
Social Media is an ever changing landscape and with constant tips and tricks thrown at you to make the most of your Social Media, we get it. It seems like you’re running on a never ending hamster wheel. Something to keep in mind is, just because Social Media “experts” are constantly throwing things at you…
Do You Struggle to Keep Up with Social Media Trends?
If you’re in the digital and social media world you know that there are many challenges and difficulties to face every day. According to a survey conducted by Sprout Social, 49% of marketers say identifying and responding to emerging trends on social media is their biggest challenge. That’s a pretty big number of marketers feeling…
Explore what’s changing in marketing, technology, and culture, then translate it into practical takeaways you can use. Expect thought-provoking ideas that help you make smarter, more mindful marketing decisions.
Do We Start Apart or Together? How a Simple Hello Sparked KBM’s Virtual Office
As an entrepreneur who runs a business with members that are remote, I’ve wrestled with this question for years: Should we open an office one day or keep working from home? This has become a more common question among business owners, creatives, and consultants since remote work became the norm. What I didn’t expect was…
Seeing Isn’t Believing: How AI Video Is Changing Social Media and Brand Trust
As you scroll through social media, you’ve likely encountered those AI videos: dogs performing incredible “saves,” or videos bearing the infamous Sora logo. Some are expertly crafted, others are clearly clickbait. While initially they grab our attention, a sense of unease often follows. When feelings like these begin to surface or I hear others say…
What Is Instagram SEO & Why Does It Matter for Small Businesses?
Back in May, we shared insights straight from Adam Mosseri, Head of Instagram, in our blog Killer Snapshot: How to Grow on Instagram in 2025. That post focused on Instagram’s big priorities for creators this year: original content, small account growth, and smarter recommendations. In this article we’ll expand on that conversation, zooming in on…
What’s the Difference Between Tasks, Mission & Function in Business?
Many small business owners have a mission, something that drives them. But what about your function? That’s your special role, how you serve people in a way only you can. In the July 2025 issue of Entrepreneur, Marcus Lemonis of CNBC’s “The Profit” shared a shift in how he sees his role. His new show,…
Could AI Push Us to Become More Human?
As AI becomes more common in how we work, create, and even make decisions, it’s revealing something: People crave human connection, lived experience, and trustworthy voices. The more AI we use, the more we’ll see those cravings grow. Why This Conversation Matters Recently, a client asked if I was concerned about the rise of AI….
Do I Still Need a Website in the Zero-Click Era?
This article is a companion to our blog post, “What Does the Zero-Click Era Mean for Your Business?” If you haven’t read that one yet, we recommend starting there—it sets the stage for why this shift matters and what you can do about it. What role does a website play when users get answers without…
What Does Zero-Click Mean for Your Business and What Should You Do About It?
Search Has Changed. Has Your Strategy? For years, businesses have focused on SEO, backlinks, and achieving the #1 ranking on Google. But those days are shifting fast. We’ve entered the Zero-Click era, where users get what they’re looking for without visiting your website. It’s efficient for users, but if you’re a business that depends on…
How Much Does a Website Cost? Understanding Your Options
Did you know that nearly one in four small businesses in the U.S. still don’t have a website? According to a 2023 survey by Zippia, 27% of small businesses operate without an online presence. In today’s digital world, having a website is essential for success. Just like purchasing a car, websites come in various models,…
Understanding The Costs of Hiring A Marketing Consultant
Learn about marketing consultant costs, why your business needs one, and pricing models to make informed decisions.
5 Exciting Features Coming to Instagram
Organic reach feels like it’s down, views on reels feel like their down. You may be ready to throw the towel in on Instagram all together. We get it, it can be frustrating. When we heard about some of these exciting features supposedly coming to Instagram we couldn’t help but share them because they are…
Created for Christian radio stations and media leaders, this category dives into strategies, stories, and tools to help you strengthen your mission and grow your reach. From listener engagement to digital transformation, we share insights that bridge ministry and marketing with heart and purpose.
The Risk of Building on Leased Digital Property
There are so many digital platforms fighting for our attention, time, and resources, that it’s crucial we understand the differences between each kind of digital property. Do you know the difference between leased, permission-based, and owned digital assets?
Can You Measure ROI In Christian Radio? or “Yes He Can”
Christian radio is changing. It’s no longer just about…Let’s talk about what ROI actually means in Christian radio.
Why Building Relationships Is The Future Of Brand Engagement
Learn how a brand connect strategy will help your team connect with people on a deeper level to build a stronger relationship across digital platforms.
The Impact of Servant Marketing: How to Move Beyond Promotional Advertising
Marketing has always been about promoting a product or service, convincing consumers to buy, and generating sales. But as we move into an age of increasing social consciousness and transparency, businesses are realizing that traditional promotional marketing tactics may no longer be as effective. That’s where the concept of “servant marketing” comes in.
Spotify’s AI DJ: The Future of Radio?
Spotify recently released a new AI DJ feature, allowing users to access personalized music recommendations tailored to their tastes.
Burnout in Digital Marketing & Signs: Leaders Have a Responsibility to Help Prevent It
Digital marketers are at risk of burnout due to the high job demands. Burnout can decrease…
Why Purpose Is Important on Digital Platforms
If you take the time to clarify your purpose statement for social media, your website, and other digital platforms, they can be powerful tools in reaching people. In this blog, we’ll talk about what a purpose statement is, why it will make your digital efforts more effective, and how it will set you apart.
Becoming Invisible to Stand Out: A Fresh Approach to Digital Engagement
In this episode of Mindful Bytes, our panel discussed a concept that might seem counterintuitive in the age of social media: becoming invisible to stand out. As the digital landscape continues to evolve, many creators and business owners are looking for new ways to connect with their audiences more meaningfully. Could moving away from the…
Don’t Forget Who You Are (Inspired by Michael W. Smith)
In the final blog of our three-part series “Creating With Purpose,” we’ll take a look at what Michael W. Smith’s shared during the Zoom session with FOR KING & COUNTRY, when he encouraged us stay focused as Christian creators. He pointed out the importance of recalling God’s promises, especially when distractions try to pull us…
Embracing the Emotional Rollercoaster as a Creative (Inspired by Joel Smallbone)
As creatives, dealing with the constant competition for attention can be overwhelming. How do we stay focused on what really matters- our calling and what God has planned for us? I recently had the privilege of joining a powerful Zoom conversation with for KING & COUNTRY, Michael W.Smith, and members of the Christian radio industry….
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