Killer Blogs

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3 Reasons to GIF, or is it JIF?

GIFs have become popular in a culture that’s increasingly been investing in meme-worthy content. Here are 3 reasons to gif, or is it jif?

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Why Instagram Reels For Radio

Introduced in August 2020, Instagram Reels have proven to be a suitable alternative to TikTok, allowing Instagram users to produce short, trendy videos on the platform. You can upload 15 or 30-second videos using special effects, audio, and various creative tools to present potentially viral videos to your followers.  It’s an excellent tool for your…

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7 Tips to Going Live on Facebook

The ability to stream-in-the-moment allows radio stations to advertise video content to their audiences directly. If you have yet to try broadcasting live, the concept could seem intimidating. However, we have…

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5 Landing Page Ideas for Radio

Let us show you five landing page ideas for radio and explore why your radio station needs unique landing pages.

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Video Marketing & Retargeting on Facebook

Video marketing has become a highly effective approach to breakthrough the noise and stand out online. Providing companies with the strategic one-two punch you need to…

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Unfiltered Marketing Connects With The Digitally Distracted

If you work in business, then you probably know the terms B2B and B2C. They stand for business-to-business and business-to-consumer. But have you heard of C2B? Customers-to-business is the new model where customers are seizing control of their relationship with brands and businesses.  As your audience becomes more confident about shaping their consumption habits, it’s…

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Is Facebook Pixel Retargeting Dead?

Also referred to as remarketing, retargeting allows stations to specifically target listeners who don’t initially convert to subscribed listeners to your website or streaming services. With millions of potential and existing listeners using Facebook, it’s an ideal platform for radio and businesses to use when looking to retarget or remarket their brand to them. Suppose…

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Adding Value With Content Marketing

Content marketing is when you provide relevant, valuable information to your audience. When you add value with great content, your audience will begin to view your radio station as a trusted resource.

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TikTok & Instagram Short-Form Video Coming Soon To Google Mobile Search

TikTok and IG short-form videos will be indexed by Google mobile search console soon. Radio needs to think about…

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Why the Clubhouse Social Media App Might Be KILLER for Radio

Clubhouse is a new, audio-only social media app. It’s the perfect middle ground for connecting with audiences who value the flexibility of digital events but miss the spontaneous, intimate feeling of casual conversation. Plus…

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