How to Reach Your Listeners When the Radio Is Off
How can radio stations stay in touch with listeners when they’re not tuning in live? Radio managers and radio hosts are constantly thinking about their audience and how to bring joy into the lives of others. For many listeners, the radio is like a reliable companion…
The Risk Behind Building the Wrong Audience
Social media marketing is a lot more complex today than it was ten years ago. The risk behind building the wrong audience can have a negative effect on your radio station’s digital marketing efforts.
3 Digital Platforms Radio Stations Should Consider Investing In
One of our many tools for building a client’s digital strategy is marketing content through platforms that might seem less obvious. For most radio stations, you might not immediately think of putting your content on channels outside of your medium but…
7 Mistakes To Avoid When Starting With Digital Marketing
When you first get started with digital marketing, it can feel overwhelming. There’s a ton of fancy technology and everyone has an opinion about how to put it to work for your radio station. Before you make your plan, consider these 7 common digital marketing mistakes that you should avoid. When launching a marketing strategy…
Social Media Ideas For Radio in 2020
It’s a new year, which means it’s an excellent time to take a step back to reflect on the social media platforms we’ve been using for radio, how we’re using them, and discuss some of the new platforms that are coming out, like TikTok. Hear the full episode on the “Rethink Radio Podcast” by clicking…
Be A Scroll Stopper
Today I’m going to share some tips and samples on how you can create content that stops the infinite scroll on Facebook, Instagram, etc. But before you become a scroll stopper, be sure you are not confusing your customers. Delivering clarity needs to be your primary focus before becoming a scroll stopper. Learn how to…
Creating Custom Reports in Google Analytics
Have you ever felt like Google Analytics was too confusing to make sense out of? Join Brian as he shows us how we can begin collecting data to make strategic decisions…
How To Choose Better YouTube Titles
How do you choose a good title for ranking on YouTube? There is a plugin called Keywords Everywhere that will help you do just that!
Video Talk with Brant Hansen
Do you struggle with getting in front of the camera? Brant Hansen joins us to share some of the challenges he has faced getting in front of the camera.
Creating Videos For Radio
Learn how to start creating videos for radio. 3 tips to help you get on the way to making great content and reaching more people.
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