Posts by Killer Bee
Will AI Replace Humans? Why We Still Need a Human in the Loop
Have you ever wondered if people were afraid when the typewriter was replaced by computers? I thought about that when I recently remembered my typewriting class in high school. For two years, we practiced the rhythm of the keys, increasing our speed and accuracy. Then suddenly when I started my junior year, the class changed.…
Read MoreIs Marketing & Advertising the Same or Different?
Isn’t marketing and advertising the same thing? That’s a question I’ve been asked before…they’re related but they’re not the same. Confusing the two can lead to frustration, and wasted money. In this article, I’m going to try to bring some clarity to this question to help you choose the right next step in your organization.…
Read MoreTactile Marketing vs. Digital Advertising: When to Go Hands-On with Your Strategy
In the age of digital domination, some believe that online advertising is the ultimate solution for reaching their audience and business goals. What if I told you that’s not exactly true? Relying solely on digital ads may not be the most effective approach. Have you ever heard of tactile marketing? It’s a strategy that uses…
Read MoreBeyond Vanity Metrics: The Killer Guide to Instagram View Sources & Intent
Have you ever noticed how quickly we default to looking at one single number on Instagram…views? It’s the loudest metric. It’s the one the algorithm pushes, and honestly, it’s the one that feels the most flattering. But, how valuable is a view? When you zoom out, Instagram gives us several layers of insight: Interactions, Profile…
Read MoreGrowth Happens in the Pause: Why Slowing Down May Be the Most Productive Thing You Do
We live in an always-on culture. A world where being busy is worn like a badge, and rest feels irresponsible. In leadership circles, especially in entrepreneurship, the message has often been: keep pushing, keep grinding, keep going. While yes… there are seasons to hustle and grind, I’ve learned something I wish I had understood much…
Read MoreBe a Goldfish: The Ted Lasso Lesson That Frees You to Move Forward as a Leader
We’ve all had those moments we wish we could take back… the mistakes we replay in our minds, the comments we overthink, the situations we carry a little too long. One of the best leadership lessons I’ve heard didn’t come from a business book or conference. It came from a tv show on Apple TV,…
Read MoreDo We Start Apart or Together? A Shift In What It Means To Work Remote
As an entrepreneur who runs a business with members that are remote, I’ve wrestled with this question for years: Should we open an office one day or keep working from home? It’s become more of a common question among business owners, creatives, and consultants since remote work became the norm. What I didn’t expect was…
Read MoreWhat’s the Difference Between Tasks, Mission & Function in Business?
Have you ever felt busy… but not clear on why you’re doing what you’re doing? I’ve been thinking about that lately. Many small business owners have a mission, something that drives them, but our function… that’s a little harder to define. Honestly, it’s something I didn’t fully understand until I came across a perspective that…
Read MoreCould AI Push Us to Become More Human?
As AI becomes more common in how we work, create, and even make decisions, it’s revealing something: People crave human connection, lived experience, and trustworthy voices. In fact, the more AI we use, the more we’ll see these craves grow. Why This Conversation Matters Recently, a client asked if I was concerned about the rise…
Read MoreThe Illusion of Success: The Risk Behind Basing Value Solely on Subscribers and Followers
We live in an era where success can be bought, packaged, and promoted—sometimes with very little substance behind it. In a recent conversation with a business influencer I met at a conference who had gained over 1 million YouTube subscribers in under two months, I came face-to-face with the reality behind one of today’s biggest…
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