Keep Up With The Digital Buzz
3 Metrics That Really Matter on Social Media
Find out what metrics you should be tracking on social media to improve your marketing efforts…and it’s not followers and likes!
How To Build Trust With Your Followers on Digital
Relationships take time. They don’t happen overnight. They take a lot of hard work. You have to build trust and show people you really care about them, not just about what you want them to do. It’s about serving them and building that community.
Escaping To The Metaverse Is Reality
Becky slipped on her headset and closed her eyes as the home screen loaded, and let out a deep breath. She had been looking forward to this all day. It was her escape, her safe place where she could be happy and free…
Can You Measure ROI In Christian Radio? or “Yes He Can”
Christian radio is changing. It’s no longer just about…Let’s talk about what ROI actually means in Christian radio.
Creating Community on Digital
Is growing your audience the next right move? In this article, we’re going to explore creating a digital sense of belonging within the platforms you’re currently using to create community with your tribe.
The Risk of Building on Leased Digital Property
There are so many digital platforms fighting for our attention, time, and resources, that it’s crucial we understand the differences between each kind of digital property. Do you know the difference between leased, permission-based, and owned digital assets?
Do You Have a Digital Strategy?
In this article learn what a digital strategy is, why it’s important, common pitfalls…
Organic Versus Paid Social Media
This blog will help bring some more clarity to your options when you’re considering both organic and paid social media. Learn the differences between the two types of growth and the benefits of each approach.
5 Reasons Why LinkedIn Is Important for Your Business
For radio stations, small business owners, and ministries LinkedIn is a great place to build and strengthen your connection to individuals and other businesses. The fastest way to connect is by creating and keeping…
3 Ways To Connect On Digital During Fundraisers
When planning a fundraiser, most of us understand how important it is to build a messaging strategy. Will your fundraiser have a theme? What are the right words to use to explain the why, when, and how? In this article, I’m going to share three things stations should consider doing on digital to connect with…