Strategy & Digital

Have you ever felt lonely despite the following you have online? This episode of the Mindful Bytes podcast offers ideas to help us navigate loneliness and make the most of our digital interactions. We’ll discuss the importance of mindful engagement, both online and offline and discover a new way to manage smartphone distractions. Plus learn…

In this Mindful Bytes Podcast episode we discuss the intriguing changes in digital connection. From TikTok replacing Google to America’s loneliness epidemic and iPhone privacy concerns, we explore the broader implications of these technologies. Below are some key elements discussed. For a deeper dive into these important discussions and insights, listen to the full Mindful…

This last year we’ve worked with numerous clients that are seeing the same issue. They no longer have access to the email address that their business account was set up with and are having issues with admins, etc. This is definitely a frustrating issue.  If you’ve worked with Facebook for any amount of time you…

What is Reach? When we begin working with clients one of the main metrics brought up to us is reach. We call this metric the feel-good metric. The problem is a lot of people don’t understand what this metric means. In this blog, we want to shed some light on misconceptions about reach and share…

Social media changes daily, yes daily! It can be quite overwhelming for Social Media marketers, especially when they are getting pressure from a variety of departments and people in their company to be on top of so many different things. We feel your pain and understand what you’re going through. The good news is, you’re…

Meta introduced Meta Verified for Business Pages in September 2023. As businesses scramble to understand the necessity and value of this new feature, it’s essential to take a closer look at these tiers. Is this just another “pay-to-play” tactic for Facebook? In this article I’ll break down what each tier includes and share some more…

It this Digital Buzz, let’s talk some about AI Advancements and how to stay relevant during this shift. The digital world is buzzing with advancements in artificial intelligence (AI). Especially across social media platforms like Meta, TikTok, Instagram, LinkedIn, and others. AI is transforming content creation and consumption and how we connect with our audience….

If you’re in the digital and social media world you know that there are many challenges and difficulties to face every day. According to a survey conducted by Sprout Social, 49% of marketers say identifying and responding to emerging trends on social media is their biggest challenge. That’s a pretty big number of marketers feeling…

In this edition of Digital Buzz, we’re navigating through a mix of social news. There’s plenty to talk about from the looming threat of a TikTok ban, BeReal’s moment of truth, to revisiting Facebook’s attempt to bring back the ‘Poke’ ? and YouTube’s leap into vertical livestreams. But that’s not all – we’re also going…

It seems like spam and scams on Facebook are much more prominent than ever and the scams are getting even trickier to decipher. If you’ve ever been scammed by something you thought came from Facebook or aren’t sure if it really is from Facebook or not you are not alone, here are some tips that…