Blogs

Our blogs are built around three main ideas: Awareness, Reflection, and Transformation—each tailored to help your team use digital more effectively. In 'Awareness,' we keep you updated with the latest digital trends (buzz) and tools. 'Reflection' encourages you to think deeper about how your digital efforts align with your values, ensuring you're on the right track. 'Transformation' is all about putting those insights into action, with practical tips to really make a difference across your digital strategies.

How To Choose Better YouTube Titles

How do you choose a good title for ranking on YouTube? There is a plugin called Keywords Everywhere that will help you do just that!

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Social Audio Experiences Coming To Facebook

Social audio experiences are coming to Facebook. The pocket sound studio, soundbites, and PODCASTS are coming!

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Is Your Station Ready For The New Facebook Pages Experience?

In 2021, you may have noticed that the Facebook Pages experience has drastically changed. The way Pages are presented has been rearranged, certain features are being…

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Is Facebook Pixel Retargeting Dead?

Also referred to as remarketing, retargeting allows stations to specifically target listeners who don’t initially convert to subscribed listeners to your website or streaming services. With millions of potential and existing listeners using Facebook, it’s an ideal platform for radio and businesses to use when looking to retarget or remarket their brand to them. Suppose…

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TikTok & Instagram Short-Form Video Coming Soon To Google Mobile Search

TikTok and IG short-form videos will be indexed by Google mobile search console soon. Radio needs to think about…

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Why the Clubhouse Social Media App Might Be KILLER for Radio

Clubhouse is a new, audio-only social media app. It’s the perfect middle ground for connecting with audiences who value the flexibility of digital events but miss the spontaneous, intimate feeling of casual conversation. Plus…

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Should Your Radio Station Parler?

Should radio stations Parler? Overall, we don’t recommend that radio stations make the jump to Parler at this time. Let us explain why…

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Social Media Ideas For Radio in 2020

It’s a new year, which means it’s an excellent time to take a step back to reflect on the social media platforms we’ve been using for radio, how we’re using them, and discuss some of the new platforms that are coming out, like TikTok. Hear the full episode on the “Rethink Radio Podcast” by clicking…

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If We Only Had More: Trusting God’s Provision

Have you ever found yourself thinking, ‘If only we had more…’ More time, more money, more equipment, more people, more skills, or more space? These are some common barriers we come across when working with leaders and teams. We could drastically enhance our impact with just a little more of something. Unfortunately, the feeling of…

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Refocusing and Renewing Our Commitment to Impact More Lives Across Digital Platforms

Over the past year, our team has explored new opportunities. We’ve expanded our client base to include a variety of businesses. This brought growth and new experiences and sparked a period of deep reflection for me. Reflecting on the questions, where and how we can make the most meaningful impact across digital platforms. Over that…

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Is Social Media Worth It?

In this article, I’m going to take a stab at a question that some people are asking themselves (silently), “Is social media worth it?” Before I begin, let’s rephrase the question a little. “Is social media the most effective approach?” Social media platforms have changed over time. From communication channels that kept us connected to mediums…

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How Our Current State of Workload & Hustle Obsession is Affecting People

In today’s fast-paced world, the mantra seems to be “work hard, play hard.” But what happens when the “work hard” part takes over our lives? The American Dream, once a symbol of opportunity and prosperity, has morphed into an obsession with hustle and workload. This article explores the impact of our current state of overwork…

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Don’t Fall for Bad Marketing Tricks: Avoid Deceptive Marketing

Welcome to the world of marketing! It’s a wild and wonderful place, full of opportunity and potential. But it can also be a tricky landscape to navigate, and it’s easy to make mistakes. That’s why it’s important to be aware of deceptive or sneaky marketing tactics and to know how to spot them. Clickbait, false…

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Is Social Media Bad, Or Are You Using It Wrong?

Eva Amin, a TEDx Talk speaker, presents guidelines that she believes should be taught to young people to help them leverage social media.

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Is Your Business Building a Tribe or a Crowd on Digital?

Did you know there are two types of followers you could be building? Are you building a crowd or a loyal tribe

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Are You Running Your Business, or Is Your Business Running Social Media?

Are you running your business, or is your business running social media? This is a question that businesses are asking themselves as they look to leverage the power of social media moving forward. With so many platforms and options, it is not…

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Burnout in Digital Marketing & Signs: Leaders Have a Responsibility to Help Prevent It

Digital marketers are at risk of burnout due to the high job demands. Burnout can decrease…

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The Impact of Servant Marketing: How to Move Beyond Promotional Advertising

Marketing has always been about promoting a product or service, convincing consumers to buy, and generating sales. But as we move into an age of increasing social consciousness and transparency, businesses are realizing that traditional promotional marketing tactics may no longer be as effective. That’s where the concept of “servant marketing” comes in.

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How To Calculate Your Social Media Engagement Rate Percentage

Determining your engagement rate is an important metric when it comes to an effective social media strategy. There are several metrics you can measure, kike follower growth, reach, video views, reactions impressions, etc. What sets engagement rate apart is it’s the metric that can help you understand how well your content connects with your audience….

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Meta & TikTok’s AI Advances: Remaining Relevant in an AI-Driven Landscape

It this Digital Buzz, let’s talk some about AI Advancements and how to stay relevant during this shift. The digital world is buzzing with advancements in artificial intelligence (AI). Especially across social media platforms like Meta, TikTok, Instagram, LinkedIn, and others. AI is transforming content creation and consumption and how we connect with our audience….

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Do You Struggle to Keep Up with Social Media Trends?

If you’re in the digital and social media world you know that there are many challenges and difficulties to face every day. According to a survey conducted by Sprout Social, 49% of marketers say identifying and responding to emerging trends on social media is their biggest challenge. That’s a pretty big number of marketers feeling…

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Tips to Avoid Spam and Scams on Facebook

It seems like spam and scams on Facebook are much more prominent than ever and the scams are getting even trickier to decipher. If you’ve ever been scammed by something you thought came from Facebook or aren’t sure if it really is from Facebook or not you are not alone, here are some tips that…

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Exploring Behavioral Economics in Marketing

Hey BuzzCrew! Why do we buy the stuff we do? Well, this super interesting thing called behavioral economics helps us get it. It’s like mixing psychology (how we think and feel) and economics (all about money and choices) to understand why people make their choices. It’s not just about logic; our decisions are also about…

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Embracing the Shift: Why Private Social Media Strategies Are the Future

Hello, business leaders and digital pioneers! As we navigate the dynamic landscape of digital marketing, an emerging trend is capturing the attention of forward-thinking people like you. It’s the public-to-private social media network tools and platforms shift. This might sound counterintuitive in a world where social media has traditionally been about public engagement, but let…

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4 Tips For Social Media Engagement

Engagement is now more important than ever. Consumers are tired of faceless brands, and  are craving a more personalized experience. They demand a genuine connection with people instead of brands, whereas several years ago a connection with a brand was a bonus it is now an expectation. In this blog, we’ll talk about four tips…

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Streamline Your Email Workflow with ChatGPT and ReplAI

Emails are a necessary evil in the business world. They can take up a significant chunk of your workday, leaving you with less time for other important tasks. But what if you could automate some of that process? Enter ChatGPT and ReplAI, a powerful combination that can help you manage your Gmail inbox more efficiently….

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Unlocking Productivity with Zoom’s New AI Companion and Summary Tools

In today’s fast-paced work environment, staying on top of meetings, emails, and chats can be overwhelming. Zoom, a leading video conferencing platform, has introduced a game-changing feature—AI Companion—to help you manage your workday more efficiently. This article will explore how Zoom’s AI Companion and Summary tools can revolutionize the way you work. What is Zoom’s…

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woman frustrated on computer

Don’t Fall for Bad Marketing Tricks: Avoid Deceptive Marketing

Welcome to the world of marketing! It’s a wild and wonderful place, full of opportunity and potential. But it can also be a tricky landscape to navigate, and it’s easy to make mistakes. That’s why it’s important to be aware of deceptive or sneaky marketing tactics and to know how to spot them. Clickbait, false…

Read More...